Wheaties Boxes to Feature Marvel’s Spider-Man 2 in Brand’s First Superhero Video Game Collaboration (EXCLUSIVE)
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Wheaties Boxes to Feature Marvel’s Spider-Man 2 in Brand’s First Superhero Video Game Collaboration (EXCLUSIVE)

Wheaties is changing the game – literally. The General Mills cereal brand is taking its tagline, “the breakfast of champions,” to a new level by honoring Miles Morales and Peter Parker, the superheroes of Marvel’s Spider-Man 2. The collaboration with Sony Interactive Entertainment, Insomniac Games and Marvel marks the first time in the food brand’s […]

October 17, 2023

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